「每一件珠寶作品的誕生，都是為了紀念一件有意義的事。」林曉同珠寶設計師堅定地強調他賦予品牌的生命力。歷經十六年的努力，他擁有珠寶業界最多的設計專利與國內外大獎，也更重視珠寶作品所帶給人的內在情感與華人鍾情的玉石創作。他將對女兒的思念與祝福，化身為一系列不同樣貌的「陪伴小熊」，替代為父者守護與陪伴著愛女。而重視故事的情感傳遞，也是他所重視的，例如他的作品為80多歲的杜月笙之女杜女士所珍愛，也受到千禧世代的歡迎。隨著海外市場的開拓，2016年品牌也在香港與蘇州開設了分店。
Every work is a touching story, jewelry designer Lin Shiao Tung believes that "Each of my works means something meaningful." He firmly believes that he gives his brand a powerful DNA whre he amphasizes on storytelling the re-connection of jade of modern Chinese culture after winning several patents and design adwards. One of the jade deisgn series "Eric Jade Bear Series, ” burst out his inspriration at one night when he saw the toy bear of his then one year old daughter after she went abroad for her study, the works are the angel that he wishes to gurad and accompany his duaghter. The interaction between people is another important issue that Lin cherishes, his clients spread from Milklennials to 86 year old Du Mei-Ru, the daughter of Shanghai mob boss Du Yuesheng. As he spends the overseas market since 2016, he opens his Hong Kong and Suzou stores with the Eslite Group.
